Storytelling technology.
We visualise your production.
Production faces challenges and opportunities
falling margins
cost inflation
value shift to distribution
focused profitability
managed budgets
market leverage
disconnected tools
fragmented data
manual tasks
integrated systems
knowledge graph
automated workflow
manual planning
siloed comms
reactive execution
automated scenarios
clear collaboration
realtime delivery
Your project is invisible until it is produced, so getting to that one vision should be made as simple as possible.
The labour and cost of fragmented technologies holds you back.
Production means data entry, re-entry and manual management of contracts, schedules, tables, accounts, spreadsheets, notes, lists, and reports.
See your creative, human, practical and compliance choices before you’re committed to them.
Production also has inherent constraints, dynamics and complexities that technology cannot remove:
creative
iterations & fixes
studio notes
testing feedback
reshoots
people
availability
terms
skills & experience
productivity
language
physics
travel
weather
locations
sets & props
equipment
paperwork
permits
regulations
guild rules
tax rules & rebates
currencies
but it can make solving them easier, faster, and more coherent, saving money and reducing headaches.
What if you could:
see your work as you write it
communicate visual ideas as you develop them
see the production and compliance consequences of every creative idea
… all in one platform?
From any script to every screen, we are building decades of experience into one product to help produce your imagination.
Get to the same vision faster by visualising:
script-to-media
pre-editing
schedules
budget and cash
compliance requirements
at every stage of production from idea to greenlight, prep and delivery.
Why now?
The production ecosystem is unbundling.
Global platforms are expanding while production technology is evolving. Producing shows to a budget is now less about linear scale and more about parallel agility.
All aspects of production are under pressure, with fragmented audiences found through fewer gatekeepers on more screens.
Storytellers with the right tools, techniques, and teams will thrive.
We connect creative decisions to their production consequences on one compliant platform.
Seeing choices maximises chances of success.
Better productions get more benefit, accelerating value and distinctiveness through coherent flexibility.
Our Team
Tim Carter
Co-founder
Tim’s 25 year career in business, tech and law includes 10 years as an IP lawyer, and 8 years at Google leading Android outside the US.
A serial strategic leader, most recently he led responsible AI at Flawless.
Paul Barnes
Co-founder
Paul builds products that create trust and confidence.
He has built large and nimble products for startups to government departments and everyone in between, focusing on delivery to users.
Chloe Chesterton
Co-founder
Chloe specialises in building relationships with early adopters of disruptive media technology, winning business and trust.
She has also spent 20 years as an Assistant Director on high profile feature films.
Simon Mirren
Co-founder
Simon is a seasoned showrunner (Criminal Minds, Versailles) and entrepreneur.
Pioneering AI for premium content at local costs in India, South Africa & Middle Eastern markets.
Hannah Wylie
Advisor - Legal & Business Affairs
Hannah is a leading legal & business affairs specialist for Film & TV.
She has unrivalled experience across the industry including tech (Amazon Studios), legacy studios (Universal Pictures) and indie producers (Bad Wolf). She enables business to operate effectively at scale.
We’ve been there, done that, and delivered globally
Our expertise helps you navigate complexity in this new era of automation, supporting creative endeavour.
If you are working on productions today, at any stage of development, we can help you shape the future of professional storytelling.
Contact Us
Interested in working together on your current or upcoming production?
Have questions about adopting AI tools into an entertainment or creative business?
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